It was a pleasure to be pinged by Andres Varela from Leo Tech Services to be told that I got it right, like many others of my market peers.
It seems that the vast majority of tweets between 18 and 25 Nov were hashtagged #insurtech and the least popular handle was #insuretech, even though far easier to pronounce.
So let's continue to talk about insurance innovation... with the right tags, whilst continuing to discover our market's preferences.
So looking at these clusters of duplicate tweets, sharing identical text (usually retweets, but often where the tweet content was auto generated by looking at an article’s meta tags) we find hundreds of tweets which were duplicated between 1 and 28 times. By that metric, the most popular post was when @AXALab published “Insurance is on the verge of being massively improved by new technology and software” #insurtech #insdisrupt https://t.co/OYLeiyACWF and 28 more people retweeted it identically.