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Senior Vice President at Passle, helping busy experts become thought leaders and spread their knowledge. Enjoy running and cycling with Team GB. Engage with me in realtime: Snapchat: dkchat 1 Instagram: @instdk
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Aligning Sales, Marketing and Technology for Better B2B Demand Generation
The article below by Stephen Wellman at Gartner landed in my inbox this morning just as I was getting on a call with a technology...
How To Make Your Employee Advocacy Platform Work; My Views And The Research.
I hear this a lot: ‘we have gone with employee advocacy product X and we're now trying to get these busy people to actually use it’.
Expert-to-Expert Marketing supports ABM - Oracle's Michael Avis
The point was raised earlier that ABM has a danger of moving marketing away from personal communication and just focusing on a company.
As...
How Does The Thames Valley Retain The Future Workforce?
The event today at EY in Reading was focused on the next generation workforce in The Thames Valley and how this can be retained to...
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