Ray Eitel-Porter, Managing Director Accenture Digital, Head of Big Data & Analytics UK & Ireland provides a really honest insight into his revelation of social media. He describes himself as 'very busy' with 'limited amount of time' and looks for 'really good quality' content to keep up to date on thought leadership.

The key to Ray's success has been consuming digestible and high quality content within his niche to quickly gain expert-led insight.

Similar to Ray's advice this video is digestible and worth the 1 minute view to learn a few tips from a convert.